How can personas bridge divides in a polarized world?
How can personas bridge divides in a polarized world? December 6, 2024 | Best Practice, Bias, Data Analytics, Diversity, Insights, Market Segmentation, Pattern Recognition, Perception, Personas, Question a Day, Workplace Culture Question a Day How Personas Can Bridge Divides in a Polarized World In an era where polarization seems to dominate political, cultural, and even personal conversations, personas offer a promising solution to foster understanding and empathy. These fictionalized yet research-based profiles of individuals help simulate perspectives, encouraging people to step outside their worldview and consider alternative realities. Here's how personas can help bridge divides in a polarized world: What Are Personas? Personas are detailed, semi-fictional characters created based on research and real-world data to represent specific groups of people. Used widely in marketing, user experience (UX) design, and education, personas provide insights into the goals, behaviors, an...