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How Do You Ensure Your Data Will Solve Your Business Problem?

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How Do You Ensure Your Data Will Solve Your Business Problem? Aligning Information With Intention: From Raw Data to Real Decisions Before diving into solutions, take a beat. The biggest mistake teams make isn’t bad data—it’s disconnected data. Ensuring your data solves your business problem requires asking better questions, aligning stakeholders, and translating business objectives into data models that actually drive decisions. This post walks through how to frame the right problem, structure your data thinking, test its effectiveness, and—critically—know when data won’t help at all. Step 0: Know When Data Won’t Help Not every problem needs more data. Before launching a data project, ask: Does this require quantitative analysis or strategic judgment? Leadership alignment issues, brand positioning, and creative direction often need qualitative insight, not dashboards. If stakeholders won’t act on results due to politics or if the analysis costs more than the problem’s worth, stop here....

How does the tech I use change my decision making?

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How does the tech I use change my decision making? May 7, 2025 | Accountability, Decision Making, Mental Health, Modern Life, Psychology, Question a Day, Tools Question a Day   How Technology Influences Your Decision-Making (For Better or Worse) Technology has become the invisible hand guiding our daily decisions—what we buy, what we watch, even who we date. (Ever swiped left too fast and regretted it?  Yeah, blame the UI, not your judgment.) Whether it's AI-powered recommendations, social media echo chambers, or the sheer overload of choices, the tech you use might be making more decisions for you than you realize. So, how exactly is technology influencing your thinking, and should you be concerned? Let's dive in. 1. Information Overload: The Paradox of Choice In theory, having access to unlimited information should make decision-making easier. In practice, it often does the opposite. Too many choices lead to paralysis.  Ever spent 30 minutes scrolling through Netflix, o...