How Do You Create for Tomorrow's Customer?
How Do You Create for Tomorrow’s Customer? How Do You Create for Tomorrow’s Customer? Designing Products People Will Crave Next Year Flash‑Forward: 6:00 a.m., Seoul, Spring 2026. Mina’s smart contact lenses flash a café suggestion tailored to the glucose spike from her VR‑yoga breakfast. She gestures toward a storefront; the door unlocks and her flat‑white—oat milk, 140 °F—starts pouring before she crosses the threshold. Mina isn’t your customer— yet —but someone like her will be sooner than you expect. Meta description: Creating for tomorrow’s customer means spotting weak signals, testing ideas fast, and institutionalizing learning so your next release feels inevitable. This guide shows why anticipation beats reaction—and how to build an always‑future‑ready pipeline. Why Designing for Tomorrow’s Customer Is a Strategic Imperative Innovation cycles have compressed from years to months. If you start building only once demand is obvious, you’re already late. Like chess gr...