How does CES drive tech adoption, and what can businesses learn?
How does CES drive tech adoption, and what can businesses learn? January 7, 2025 | Business Growth, Conferences, Customer Journey, Digital Transformation, Innovation, Question a Day Question a Day How CES Drives Tech Adoption and What Businesses Can Learn Every January, Las Vegas transforms into a tech enthusiast’s paradise as CES (Consumer Electronics Show) unveils cutting-edge innovations that redefine industries. It’s where the next "big thing" often emerges. Remember when wearables were just futuristic concepts? CES turned them into the fitness trackers you now wear daily. But how exactly does CES influence technology adoption, and what can businesses learn to stay ahead? Let’s dive in. How CES Drives Tech Adoption 1. The Global Stage for Innovation CES isn’t just a trade show—it’s a spectacle that attracts media giants, tech influencers, and venture capitalists. This massive exposure propels emerging technologies into public consciousness, fast-tracking their jou...